Who are you? And why it's important to know.

Do you know who you are? 

Of course you do. But do you know who you are when it comes to work. And what you stand for?

It's a question that makes you think. It certainly made me think and that's why I've spent the last week or so (months actually as I started writing this in October!) seriously thinking about what I stand for. I felt I needed to nail this. 

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sharon caddie
_re y_u my type? Give _l__d.

No, it's not code. It's the national Missing Type campaign from Scottish National Blood Transfusion Service for National Blood Week. It's all over social media and the internet, and right on our high streets, so if you haven't seen it you must be walking around with a blindfold on.

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sharon caddie
Noise. It's everywhere.

Everyday noise from people, places and objects just gets to me.

I've been thinking about writing this piece for a while. Not so much procrastinating like I usually do, maybe just assessing what specific noise annoys me, and also quietly processing how to have less of it in my every day life. All day. Every day. How do I, even we, switch off from it?

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sharon caddie
Christmas. Don't believe the hype.

So...what to do if you're not feeling the festive spirit? And haven't indulged in drinking any to pretend that you are full of cheer? Fear not...it's allowed. You don't necessarily have to be a bah humbug at Christmas, you can just remove yourself from any celebration that is gently touching on this holiday celebration. It's actually much easier than you think.

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sharon caddie
Johnnie Walker. Be Free.

I came across this advert thinking it was the new one from the brand Johnnie Walker. But after some digging to find out who the agency was that created it and the director, it turns out it wasn't produced by the brand themselves. Or and agency. In fact, chances are Johnnie Walker might not even know it exists.

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sharon caddie
Failure. Why do we fear it?

The dictionary definition of failure is a lack of success. However, failure is the key to success. Oh yes it is. You don’t have to see it as an ending. You’re not Chicken Licken and the sky is not falling in. Success requires you to learn from your mistakes rather than taking them at face value and giving up. Failure happens to everyone. That goes without saying. But what separates us as human beings is the understanding of the power of failure. Those who succeed understand. Those who don’t…well, say no more.

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sharon caddie
The Men of MCY.

Finally I get to share the recent film we made. It's about men doing yoga. Say what? I hear you...and that's the point. Who'd have thought men actually went to a class full of women and joined in their yoga class. But when you attend a class at Merchant City Yoga there's a whole bunch of guys there already doing it. And they're not all doing it secretly. Some actually started yoga with their girlfriend or wife and when the female half of the duo gave up, the guys kept going.

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sharon caddie