Today was Adele's day. And the internet went into a bit of a meltdown. She released her first single, Hello, from the third, long awaited, upcoming album and it hasn't disappointed. It is also the first ever music video to be shot on Imax cameras. What she's also done is introduce the world to the video's director, Xavier Dolan. For that we should be way more thankful as far as I'm concerned.

Not everyone will know who Xavier Dolan is, but they do now. Or at least I hope they'll be curious enough to seek out the talent who filmed the video. It's a haunting, cinematic style that captures what this actor/director is capable of. And he's only bloody 26. For me, my favourite part of the video is the sequence at the start, before she's even sung. The camera is on her, she lifts her head, opens her eyes and makes eye contact right down the lens. That's it. Simple. Beautiful. Memorable. Even the shots of the dusty sheets, the flies on the windowsill..I'm in awe...can you tell?

So...Xavier Dolan. He's made a few movies. Mommy won the Jury Prize at the 2014 Cannes Film Festival, nine awards at the Canadian Screen Awards and ten at the Jutra Awards. He also starred in Tom at the Farm and his latest film, It’s Only the End of the World, featuring Lea Seydoux, Marion Cotillard and Vincent Cassel is expected to premiere next year. His movies are cinematic, intense, dark, creepy, tormented, deep...I could go on but you have to check them out for yourself. He's a must, especially when he made his directorial debut, aged 20, at Cannes in 2009 with I Killed My Mother and received an eight minute standing ovation.

Thanks Adele, for today. And for highlighting the art of Xavier Dolan. I'm sure there were a lot of sighs, guilt trips, poignant moments, sad thoughts, lonely feelings, repeat plays and perhaps tears and snotters as listeners around the world dabbed at their mascara stained, blotchy face and indulged in Hello.